When it comes to diminished professional confidence, The Curse of Cassandra is potentially more damaging than Imposter Syndrome. It is very easy to be ignored or overlooked in PR and internal communication, and have your ideas and views obscured by louder, more popular or branded voices, however valid your point of view or prophecy.
Scepticism is sometimes perceived as a negative mindset and is often confused with cynicism, but these two philosophical perspectives are quite different. Applying your inner sceptic to everyday internal communication and PR practice has the potential to deliver more effective and ethical outcomes.
‘The knowledge’ is the internal communicators secret weapon and the key to remaining relevant and effective in a world of work adapting to the impacts of the pandemic.
With over 20 years experience working in internal communication roles, I have the skills to help you with most aspects of organisational communication.
Finding and getting a job in internal communication that is right for you is already tough enough. We absolutely don’t need ageism to compound that further.
New year, old priorities
What should the priorities for internal communicators really be in 2022? They should not be the point issues which routinely appear in the annual predictions for the profession. It’s time for us to take a step back and get back to basics, or to discover the basics if we don’t know what they are.
Using outputs and proxy measures like employee engagement to judge the success of internal communication are a form of organisational ‘Blind Faith’. What should our measures of success really be?
The job titles for internal communication roles are inconsistent and meaningless when it comes to seniority. This confusion puts candidates for IC job roles at a disadvantage during recruitment, creates frustration and increases the risk of mismatches between successful applicants and roles.
Back to the future of hybrid working
As we continue the unlocking of society in the UK, some are claiming that we stand on the threshold of a revolution in the world of work - hybrid working. Is this really anything new, and if it is, are the right things being put in place in organisations to make the change stick?
Who’s Listening – From measurement to meaning
Building the business case with leaders and managers for investing in regular and meaningful employee listening, which goes beyond the annual employee survey, has always been challenging for internal communicators. Any research findings which can add to the body of evidence to support this is welcome.