Scepticism is sometimes perceived as a negative mindset and is often confused with cynicism, but these two philosophical perspectives are quite different. Applying your inner sceptic to everyday internal communication and PR practice has the potential to deliver more effective and ethical outcomes.
‘The knowledge’ is the internal communicators secret weapon and the key to remaining relevant and effective in a world of work adapting to the impacts of the pandemic.
With over 20 years experience working in internal communication roles, I have the skills to help you with most aspects of organisational communication.
Finding and getting a job in internal communication that is right for you is already tough enough. We absolutely don’t need ageism to compound that further.
What should the priorities for internal communicators really be in 2022? They should not be the point issues which routinely appear in the annual predictions for the profession. It’s time for us to take a step back and get back to basics, or to discover the basics if we don’t know what they are.
Using outputs and proxy measures like employee engagement to judge the success of internal communication are a form of organisational ‘Blind Faith’. What should our measures of success really be?
The job titles for internal communication roles are inconsistent and meaningless when it comes to seniority. This confusion puts candidates for IC job roles at a disadvantage during recruitment, creates frustration and increases the risk of mismatches between successful applicants and roles.
As we continue the unlocking of society in the UK, some are claiming that we stand on the threshold of a revolution in the world of work - hybrid working. Is this really anything new, and if it is, are the right things being put in place in organisations to make the change stick?
Building the business case with leaders and managers for investing in regular and meaningful employee listening, which goes beyond the annual employee survey, has always been challenging for internal communicators. Any research findings which can add to the body of evidence to support this is welcome.
There are many ‘single points of failure’ in internal communication practice, which have the potential to stop us in our tracks and render what we do ineffective. Leaders can be one of them, but properly defining and understanding a SPOF in internal communication is the key to overcoming it.
The IC Citizen 